Fusion Taps Margarita Noriega to Oversee Social Media Efforts
MAY 16, 2014 — Fusion’s Chief Digital Officer Daniel Eilemberg today named Margarita Noriega Director of Social Media for Fusion. In her new role, Margarita will work with the digital team as well as the show production units to amplify the reach of the Fusion brand across all social media platforms.
This is the latest hire the network has made to its digital and social media teams in recent weeks – YouTube and Upworthy veteran Hong Qu joined Fusion as Chief Technology Officer; renowned blogger Felix Salmon named Senior Editor; Mariana Santos to oversee interactive storytelling unit; Danilo Lauria to lead micro-video efforts.
“Millennials were born into a new era of technology, and have come of age during the rise of Facebook and Twitter. I am excited about our growing team… and believe Fusion will capitalize on this extraordinary opportunity to build a media brand finely attuned to this generation’s digital tendencies,” Eilemberg said in an email to staff.
Most exciting bit: @margafret has promised to do actual reporting with her social media team, not just linking to other people’s work— Felix Salmon (@felixsalmon)May 16, 2014
Daniel’s email to the Fusion staff below —
I am pleased to announce that Margarita Noriega is joining Fusion as our new Director of Social Media.
Margarita is passionate about finding creative, inventive new ways to share high-quality content and encourage others to engage with it. She will play a critical role as she works with the digital team and our various show units to establish and grow our collective social media community moving forward.
As Editor in Charge of Live Events at Reuters, Margarita oversaw the production and editing of all Reuters live blogs, as well as assisting with live events on Reuters mobile sites. Additionally, she helped their newsroom find new, innovative ways of using social media to increase the reach of Reuters content during live events and breaking news. Most recently she has been working at Marketplace with her hands in everything from editorial management to leading their social media strategy and community engagement.
Originally from San Diego, California, Margarita spent more than nine years in Washington, DC, studying International Affairs at George Washington University before building a career in online communications and digital strategy.
Millennials were born into a new era of technology, and have come of age during the rise of Facebook and Twitter. I am excited about our growing team — including you, Hong Qu, Felix Salmon, Mariana Santos, Danilo Lauria, and now Margarita – and believe Fusion will capitalize on this extraordinary opportunity to build a media brand finely attuned to this generation’s digital tendencies.
Margarita will be based in New York and will be visiting us at Newsport in the coming weeks. Please follow her on Twitter @margafret and join me in welcoming her to the team.
Have a great weekend!